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Archives for Connie Hopper

Connie Hopper

So you want to develop your brand?

21st May 2018 By Connie Hopper Leave a Comment

The tiers of regulation dentists increasingly face can sometimes lead to further tears of frustration. However, these rules, and the various systems that support them, are mostly designed to underpin one principle: ensuring patient safety – something we’d all agree is a necessity. The latest GDC regulatory expectation – in the guise of the enhanced… Read More

Seven cost-effective ways to attract new patients

26th February 2018 By Connie Hopper Leave a Comment

In order for your practice to grow and your business to thrive, you need to keep getting more patients through the door. It’s an age-old challenge in dentistry, but there are some simple steps you can take to help with attracting new patients – and they won’t bust the budget! Below are seven cost-effective tips… Read More

How to get new patients by being a business ‘buddy’

20th November 2017 By Connie Hopper Leave a Comment

In an era where economic growth and stability are not a guarantee, dental practices very often need to revisit ways of marketing their practice to attract new patients. For dental practices, working with local companies can mean fruitful relationships that create opportunities to grow their patient base and ensure a healthy local population as well… Read More

The sweet taste of a great brand

2nd October 2017 By Connie Hopper Leave a Comment

It is somewhat ironic to discover in an article about dental practice branding that, according to the Guinness Book of World Records, Tate & Lyle is Britain’s oldest brand. The company, founded almost 100 years ago, ditched its sugar refinery division back in 2010 but its legacy lives on, particularly in the iconic green and… Read More

Our marketing guide to make you stand out from the competition!

5th June 2017 By Connie Hopper Leave a Comment

Dentistry is an increasingly competitive marketplace, but with a proactive, strategic and structured approach to marketing you can make sure your practice outshines the rest. As a standout practice you can attract new patients and increase treatment uptake. So, here are five simple tips to get your marketing on the right track… 1. Start at… Read More

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