Connie Hopper shares her thoughts on the key things to monitor to make sure your social media efforts are bringing rewards… Dentistry is a relationships business. The stronger your connections are to your patients, the more loyal they are and the more likely they will be to refer your practice to friends and family. And,… Read More
Marketing
Five steps to successful Facebook adverts
Facebook adverts are an effective way to reach new patients – even if they are not following your practice’s page already. If you’re posting regularly to your page that’s a great way to raise awareness of your practice and engage with your audience. But you won’t necessarily be reaching everyone you want to. With targeted… Read More
A great brand = more referrals
Connie Hopper explores how your brand has the power to inspire patients and secure referrals… There are two points that are almost always put forward by practices when talking about their marketing: Most of our new patients come from referrals We’d like more referrals. What then becomes apparent is that, despite the fact that the… Read More
Getting down to business with…Jo Phillpot
Jo Phillpot celebrated her 30th anniversary of working in dentistry in 2019. During her 19 years working in both NHS and private practices she has been a dental nurse, oral health educator and practice manager. For the past decade she has been a Business Development Consultant at DPAS where she uses her expertise to support… Read More
Building your brand in your community
Emma Wilks explores ways to develop your practice’s brand and relationship within your local community and how this can boost your business… Most dental practices exist to serve their local community and generally attract patients from a catchment radius of about 0-15 miles. As such, the practice’s relationship with the local community will have a… Read More
Getting down to business with Emma Wilks
Emma Wilks is a Business Development Consultant at DPAS and has over six years’ experience in dentistry, mainly supporting dental teams to become more efficient and grow their income. She is particularly passionate about building strong relationships with her customers and helping them find solutions to challenges. In this blog, Emma discusses the need to… Read More
