Many dental practices would admit that their marketing can often fall down among their list of priorities. There are a couple of understandable reasons why this is the case, such as most practices not having a team member specifically focused on marketing, and the general busyness of practice life. Budget is also often seen as… Read More
Marketing
Getting down to business with Louise Beddow
Louise Beddow is the Sales Manager at DPAS, heading up the team of Business Development Consultants. With her experience both at DPAS over the past nine years, and prior to this as a manger of UK sales teams in the industrial and commercial advertising sector, she has a wealth of skills in team-management. Here she… Read More
My typical day managing a dental practice
What does a typical day managing a dental practice look like? Well the first thing to say really, is that no two days are the same – ‘curve balls’ constantly and consistently come along, smashing your well-laid plans to pieces. Be prepared for that and learn to roll with the punches, getting stressed or angry… Read More
Thirty years of dentistry = decades of change
As she begins her 30th year working in dentistry, Jo Phillpot, Business Development Consultant at DPAS, reflects on the changes that have occurred and how the profession has adapted to meet them… In 1989 Margaret Thatcher was still the Prime Minister, the EastEnders character Dirty Den seemingly died, and the Berlin Wall fell after 28… Read More
Make 2019 the year your practice embraces social media
Social media is no longer the new phenomenon we sometimes still think of it as – Facebook was launched in 2004. But there are still many dental practices who have yet to fully utilise the opportunities that Facebook – and other platforms such as Instagram – can bring to their businesses. A lot of practices… Read More
How an A4 sheet of paper could boost your profits
Deborah Bell explains how introducing a form can help to spark meaningful conversations that lead to more profits… Dental practices don’t tend to have huge marketing budgets…if they have one at all. So, anything that can help to improve the performance of the business for little or no cost is something to be welcomed and… Read More
