A distinctive, positive and consistent brand in your practice not only helps to attract new patients but also builds stronger bonds and loyalty with your existing patients. Yet, for many practices, brand remains a bit of a mystery and, as such, a part of the business that is left more to chance than design. Which… Read More
Dental Plan
Four tips to grow your plan membership
Do you want to increase the number of patients you have on your membership plan, but are finding it difficult to let them know the reasons why they should join it? Here, Jo Phillpot shares her top, tried and tested methods for growing your plan uptake. 1. Invest in your staff training Membership plans are a… Read More
Are your patients happy?
Have you ever considered this and, if not, why not? Let’s look at it this way. Have you ever stayed loyal to a business because you felt treated as someone special, or because they went over and above what you would have normally expected? If you have, you will know that it makes you feel… Read More
Add value to your practice with marketing
Dental magazines carry a lot of articles promoting the importance of marketing, but for many dental professionals, marketing can seem like an alien concept and fear of this ‘unknown’ can manifest itself in complete inactivity. Yet when times are hard, marketing can keep a practice moving forward and increase its success. Indeed, research consistently shows… Read More
12 tips to boost your patient dental plan numbers!
Building a solid patient dental plan base presents many benefits to the financial, sustainability and value of our dental practice and whilst we all know that building the plan numbers is something we should do, the big question I’m always asked is, ‘but, HOW do I grow my plan numbers and more importantly HOW do… Read More
Ten Tips on how to promote your plan
There are many benefits of introducing a patient membership plan into your practice…increased patient loyalty, a regular and reliable income and a higher uptake in treatment plans (to name a few!). Everyone can introduce a plan into their practice, however ensuring it is a successful one is down to you and the team. Here I’m… Read More
