Creating a good first impression with your practice’s front of house is hugely important to start your relationship with new patients off on the right foot. It is the first face-to-face contact (as opposed to contact via your website or social media pages, or the telephone) that they have with you, so you need to… Read More
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front desk
How enticing is your practice’s front desk team?
In any consumer experience, we all expect a warm welcome – whether it is the waitress taking our order or the booking agent at the airline check-in desk. The front-of-house experience is, essentially, the ‘shop window’ of any business. Relationships are made or broken at this initial introduction. The first greeting in a crowded and… Read More
