Creating a good first impression with your practice’s front of house is hugely important to start your relationship with new patients off on the right foot. It is the first face-to-face contact (as opposed to contact via your website or social media pages, or the telephone) that they have with you, so you need to… Read More
front desk
How enticing is your practice’s front desk team?
In any consumer experience, we all expect a warm welcome – whether it is the waitress taking our order or the booking agent at the airline check-in desk. The front-of-house experience is, essentially, the ‘shop window’ of any business. Relationships are made or broken at this initial introduction. The first greeting in a crowded and… Read More
