Fans of the band, M People or the TV show Miranda, might be familiar with the headline to this blog. But, 20 years after Heather Small and co. released it as a song, it’s still a good question to ask – especially now. Pride isn’t a feeling we identify easily with and sometimes wouldn’t label… Read More
Patient Growth
Six small things that make a big difference in your practice
When it comes to making changes to improve the patient experience, they don’t always have to be big investments or grand gestures. There is a time and a place for making bigger changes, for example if your practice is in need of a full rebrand or refurbishment. However, sometimes just introducing small changes to what… Read More
How to tailor your communication and gain a happier team and patients
Understanding the psychology of communication and different personality styles can be key to keeping both your team and patients happy. Knowing the different ways people think and make sense of the world can help to make sure you talk to them in a way that will resonate. In turn, this will lead to less misunderstandings,… Read More
A great brand = more referrals
Connie Hopper explores how your brand has the power to inspire patients and secure referrals… There are two points that are almost always put forward by practices when talking about their marketing: Most of our new patients come from referrals We’d like more referrals. What then becomes apparent is that, despite the fact that the… Read More
Building your brand in your community
Emma Wilks explores ways to develop your practice’s brand and relationship within your local community and how this can boost your business… Most dental practices exist to serve their local community and generally attract patients from a catchment radius of about 0-15 miles. As such, the practice’s relationship with the local community will have a… Read More
Five ways to improve the patient journey
Making the experience of visiting your practice the best it can be goes a long way when it comes to inspiring patient loyalty. Going the extra mile in creating an excellent patient journey can also help to win new business as happy patients will recommend you to others and, possibly with a little nudge, leave… Read More
