Tracy Webb, from DPAS, speaks to Karen Burnell, Practice Manager at Cotteswold House Dental Care, about their approach to attracting new patients… Cotteswold House Dental Care has been established for 41 years and continues to attract new patients, welcoming around 400 in the past year. I spoke to their Practice Manager, Karen Burnell, to find… Read More
Patient Growth
Busting myths about switching payment plan providers
In the ever-evolving world of dentistry, it’s a far smarter clinician who keeps apace of new trends (and applies them accordingly) than one who buries their head in the sand and ignores the need for change. Innovation is a key driver in any business and dentistry is no exception. Enhancing profits with cutting-edge clinical care… Read More
Your practice brand – hit or miss?
The perfect symbiosis between function and artistry is the ultimate goal for dentists. Successful dentistry – by design – should last for many years, provide comfort and function, and improve aesthetic appearance. Smiles all round then! Similarly, a business brand needs to achieve the same goals as your clinical skills – effectively, the end result needs to look… Read More
To brand or not to brand – that is the question!
FACT : A distinctive, positive and consistent brand in your practice not only helps to attract new patients, but also builds stronger bonds and loyalty with your existing patients. Yet for many practices, brand remains a bit of a mystery and, as such, a part of the business that is left more to chance than… Read More
Six tips to attract and retain your patients!
One of the most commonly asked questions by many of our practices is how can they attract and retain those all-important patients so they can continue to thrive in the face of their competitors. After all, without a strong patient base, how can you expect to build a profitable and sustainable practice? So, here are… Read More
How to shake off the stigma of selling
According to some business commentators, a salesperson is born and not made. Those who excel at it possess an inherent talent that is a prerequisite to any successful transaction – whatever the industry. Others argue we all have an ability to learn and develop skills in a bid to get others to buy into whatever it… Read More
