Dental magazines carry a lot of articles promoting the importance of marketing, but for many dental professionals, marketing can seem like an alien concept and fear of this ‘unknown’ can manifest itself in complete inactivity. Yet when times are hard, marketing can keep a practice moving forward and increase its success. Indeed, research consistently shows… Read More
Profit
Are you missing out on sundry sales?
Every dental practice wants to be more profitable, spending time and energy on attracting new patients to the practice. This is great! However, what about the patients you already have…are there opportunities for income generation that you are missing out on? Break down barriers Take the sale of sundries for example. All dental practices stock… Read More
Reasons to be a healthy practice
Health is becoming more and more important in dentistry, so now is a good time to start focusing your communications, plans and programmes around improving dental health. Anne-Marie Lloyd-Jones shares ten reasons to be a health-based practice, and how you can be more health focused in the year ahead. 1. Health is the goal What almost… Read More
