Connie Hopper shares her thoughts on the key things to monitor to make sure your social media efforts are bringing rewards… Dentistry is a relationships business. The stronger your connections are to your patients, the more loyal they are and the more likely they will be to refer your practice to friends and family. And,… Read More
Relationships
The support system that helps me to manage our practice
Deborah Bell talks to Lisa Guthrie about her move from dental nurse to practice manager and how extra support helped her… The journey from dental nurse to practice manager is the road well-travelled. It’s the route which many practice managers take and, indeed, it was the one I took while working in practice. Taking on… Read More
Teamwork that goes beyond the practice
Tracy Webb asks Emma Nash, Practice Manager at Martock Dental, to share her thoughts on the importance of support from outside the practice… Having a supportive, strong team can help your practice to thrive, as everyone works together and is focused on the same goal. Plus, it generally makes for a happier atmosphere, and a… Read More
How to stay one step ahead of the competition!
When I first began working in dentistry in 1989, the marketplace was nowhere near as competitive as it is today. Not only are there more private practices and corporates around, but patients are also savvier. All of which means today’s practice needs to work that little bit harder to attract and retain patients. One of… Read More
How enticing is your practice’s front desk team?
In any consumer experience, we all expect a warm welcome – whether it is the waitress taking our order or the booking agent at the airline check-in desk. The front-of-house experience is, essentially, the ‘shop window’ of any business. Relationships are made or broken at this initial introduction. The first greeting in a crowded and… Read More
Trust – hard to build, easy to lose…
The number one ingredient when building strong and productive relationships is trust – and it’s certainly no secret that dentistry is one of those professions that thrives on such trusting relationships. In the dentist-patient relationship, trust comes from the assurance around patient confidentiality, from conducting procedures that are in the patient’s best interest and, understandably,… Read More
